World Breastfeeding Week

World Breastfeeding Week

World Breastfeeding Week, from 1st to 7th August each year, shines a light on different challenges mothers face. Last year, it was about making workplaces breastfeeding-friendly – because let’s face it, you shouldn’t need superpowers to juggle breastfeeding and work. 2024’s theme isn’t out yet, but the heart of it remains: boosting public awareness and support for breastfeeding.


Breastfeeding might seem natural, but it’s tough, especially at the start. Many new mums feel stressed and guilty when they struggle with it. But it’s often due to a lack of support around them. Almost 2 out of 3 babies aren’t breastfed exclusively for the first 6 months, a rate that hasn’t budged in 20 years. This week is a call for better access to support, more rights for women to breastfeed anywhere, any time, and an understanding of the importance of breastfeeding for babies’ health.


Relevant Hashtags: 
#WorldBreastfeedingWeek #WBW2024


Learn More: www.waba.org.my/wbw

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